What did the Prime Time Access Rule (PTAR) of 1970 change about prime-time programming?

Study for the Rutgers Introduction to Media Exam. Test your knowledge with multiple choice questions, each with hints and explanations. Get exam-ready now!

Multiple Choice

What did the Prime Time Access Rule (PTAR) of 1970 change about prime-time programming?

Explanation:
The idea being tested is how federal rules shifted control of the early-evening TV schedule. The Prime Time Access Rule cut networks’ share of prime-time programming from four hours to three hours, pushing one hour of the time slot toward local stations for locally produced or syndicated content. This was meant to promote local programming and diversify what viewers could watch in the early evening. It didn’t increase network control, abolish prime-time, or create a new sports block.

The idea being tested is how federal rules shifted control of the early-evening TV schedule. The Prime Time Access Rule cut networks’ share of prime-time programming from four hours to three hours, pushing one hour of the time slot toward local stations for locally produced or syndicated content. This was meant to promote local programming and diversify what viewers could watch in the early evening. It didn’t increase network control, abolish prime-time, or create a new sports block.

Subscribe

Get the latest from Examzify

You can unsubscribe at any time. Read our privacy policy